Patchworks Announces Klaviyo Connector Following Their Successful NYSE Debut

The ever-evolving landscape of ecommerce and tech integrations continuously emphasises the significance of strategic partnerships. Klaviyo, the pioneering marketing automation firm, made headlines with its recent NYSE debut, establishing a valuation of $11.3 billion.

Founded in 2012, the Boston-based Klaviyo has revolutionised e-commerce communications. Their unique data-centric model enables brands to craft personalised marketing messages, fostering deeper and more meaningful customer interactions.

A remarkable aspect of Klaviyo's journey is their decision to further their reach through collaboration. Amidst the backdrop of their market achievements, Klaviyo has elected to embed its capabilities within Patchworks' Connector Marketplace, opting to craft a dedicated connector.

Jim Herbert, CEO of Patchworks said: "Klaviyo's decision to actively engage and develop a connector for our marketplace is a validation of our new platform strategy here at Patchworks. It's not just about adding another connector; it's about the ability for Klaviyo to use our Connector Builder to build it themselves, and the trust their team have in our platform to deliver data safely and securely via our iPaaS.. We're not just building connectors; we're creating an integrated eco-system for the future of ecommerce."

Patchworks' Connector Marketplace, known for its carefully curated collection spanning across multiple domains, aims to arm businesses with integrations that streamline operations and enhance efficiency. The inclusion of Klaviyo not only amplifies our diverse offerings but also solidifies our standing in the tech integration sector.

Do you have a connector in our Connector Marketplace? If not, you’re missing out on merchants being able to seamlessly integrate your system into their tech stacks. Speak to us today for more information.